Armenia welcomed 229,124 tourists in September 2025, a 3.1 percent decrease compared to September 2024, when 236,561 visitors arrived in the country. Despite the slight monthly decline, overall tourism numbers remain strong, with a total of 1,734,247 tourists visiting Armenia from January to September 2025, narrowly surpassing the 1,712,963 recorded during the same period in 2024, according to the Tourism Committee of the Economy Ministry.
The highest number of tourist arrivals during this nine-month period came from Russia (710,912 individuals or 41%), followed by Georgia (213,483 individuals, 12%) and Iran (135,434 individuals, 8%). The top ten source countries also included the United States (51,100; 3%), China (34,265; 2%), France (28,001; 2%), Germany (25,461; 2%), India (20,706; 1%), Ukraine (20,104; 1%), and Italy (16,300; 1%), with other countries collectively accounting for 27 percent of total arrivals.
By border entry, Zvartnots International Airport continued to serve as the primary gateway for visitors, accounting for 60% of total arrivals (down slightly from 62% in 2024). It was followed by Bagratashen (20%), Bavra (10%), Meghri (5%), Gyumri Airport (2%), Gogavan (2%), and Ayrum (1%). The data reflect steady growth in entries via the Bavra and Meghri land crossings, indicating greater regional mobility and increased overland tourism from neighboring countries.
By gender, men made up about 60 percent of all arrivals, while women accounted for 40 percent, maintaining a consistent trend from previous years. In terms of age distribution, the largest groups of visitors were working-age adults, with 24 percent aged 35–44, 18 percent aged 25–34, and 17 percent aged 45–54, followed by 13 percent aged 55–64 and 9 percent aged 65 and older.
Tourism data over the past six years show a steady recovery and expansion trajectory. Armenia recorded 1.89 million arrivals in 2019, which fell sharply to 375,000 in 2020 due to the pandemic. The sector rebounded with 870,000 in 2021, 1.67 million in 2022, and a record 2.33 million in 2023, before reaching 2.2 million in 2024. The current 1.73 million figure for January–September 2025 indicates that Armenia is on course for another record-breaking annual total by year’s end.
