A total of 215,253 tourists visited Armenia in June 2025, marking a 19.1% increase—or 34,535 more visitors— compared to 180,718 in June 2024, according to Armenia’s Tourism Committee.
June 2025 became the second consecutive month since January 2024 to record a growth in tourist arrivals, continuing the upward trend that began in May.
From January to June 2025, 907,130 tourists visited Armenia, a 4.1% decline—or 38,970 fewer visitors— compared to 946,100 during the same period in 2024.
Top Tourist Source Countries (January–June 2025)
- Russia: 330,362 visitors (36.9%)
- Georgia: 129,672 visitors (14.4%)
- Iran: 76,861 visitors (8.5%)
- USA: 16,556 visitors (1.84%)
- China: 15,524 visitors (1.74%)
- India: 14,886 visitors (1.6%)
- France: 12,377 visitors (1.38%)
- Germany: 11,228 visitors (1.26%)
- Ukraine: 11,130 visitors (1.26%)
- Philippines: 9,723 visitors (1.09%)
- Other countries: 30.02% of total
How Tourists Arrived
Roughly 60% of visitors arrived by air, primarily through Zvartnots International Airport, which remained the dominant entry point. The remaining 40% entered through land border crossings, with Bagratashen, Bavra, and Meghri playing key roles in receiving visitors from Georgia and Iran.
Tourist Demographics
Approximately 60% of tourists visiting Armenia in the first half of 2025 were men and 40% women, maintaining a consistent gender split from previous years. The largest demographic among visitors was aged 35 to 44 (25%), followed by those aged 25 to 34 (20%), and 45 to 54 (18%). The 55 to 64 age group comprised 14%, with smaller proportions of visitors aged 65+ (8%), 18 to 24 (6%), under 12 (6%), and 13 to 17 (3%). The data highlights Armenia’s continued appeal among working-age and middle-aged travelers.
Monthly Breakdown of Tourist Arrivals (2024 vs 2025)
Tourist arrivals in 2025 began the year with a series of month-over-month declines. In January, the country welcomed 139,482 visitors, down from 154,319 in January 2024—a 9.0% drop. February followed with 117,372 visitors compared to 127,241 the previous year, a decline of 7.8%. In March, 129,887 tourists arrived in Armenia, falling short of the 152,865 recorded in March 2024 by 15.0%. The downturn deepened in April, which saw only 123,705 visitors, a stark 24.6% decrease compared to 163,970 the year before. May 2025 reversed the trend with 181,436 visitors (up 8.63%), and June accelerated this recovery with 215,253 arrivals—a robust 19.1% growth over June 2024, marking the strongest monthly increase in over a year. This consecutive growth signals a potential turning point in Armenia’s tourism trajectory after four months of decline.
Year-to-Date Context and Historical Perspective
Although Armenia’s total tourist arrivals from January to June 2025 remain 4.1% lower year-over-year, this margin has significantly narrowed from the nearly 10% decline recorded through May, raising hopes for a stronger second half of the year.
To provide broader context, Armenia recorded 907,130 tourist arrivals in the first half of 2025, compared to 946,100 during the same period in 2024 and 1,000,000 in 2023. First-half totals in earlier years were 588,700 in 2022, 246,000 in 2021, 307,000 in 2020, and 771,400 in 2019. Full-year figures reflect Armenia’s broader tourism trajectory: 1.89 million arrivals in 2019 plunged to 375,000 in 2020 due to COVID-19. Recovery began in 2021 (870,000 visitors), surged in 2022 (1.67 million), and peaked in 2023 (2.33 million). Tourist arrivals slightly declined in 2024 (2.2 million), driven primarily by geopolitical tensions and fewer Russian visitors.
Outlook
The consecutive growth in May and June 2025 offers a promising sign of recovery for Armenia’s tourism sector following a sluggish start to the year. With regional tensions easing and renewed global interest in Armenia as a travel destination, continued growth through the summer months could help offset earlier losses and bring the country back on track toward matching or surpassing 2024’s annual total.
