Through the efforts of Lorens NYC, Canadian luxury brand MACKAGE has started manufacturing in Armenia, reports Zartonk Media.
Their most recent jackets (FREYA-TR & MADALYN-TR) are available online and in stores with other styles and categories to follow for the Spring/Summer 2024 season.

“We firmly believe that strengthening Armenia comes from building the economy. As such, all diasporans can participate in this by bringing their industry to manufacture in Armenia,” said Aram Spendjian of Lorens NYC to Zartonk Media.
Lorens NYC was founded by diaspora Armenian father and sons Ashod, Aram, and Garen Spendjian in 2019. Lorens NYC is a full-service garment manufacturing company with the intent of bringing high-level, quality fashion brands to manufacture in Armenia. To date, Lorens NYC is in various stages of sampling, manufacturing, and shipping luxury apparel for upwards of 15 different fashion brands. Lorens NYC wants to make Armenia a viable garment manufacturing source, thus providing jobs, limiting labor migration, and, in turn, strengthening the economy.
MACKAGE is a Canadian luxury outerwear clothing brand. It has stores in Canada, the US, China, South Korea, Japan and London.